Dax specializes in brand identity, graphic design, and photography, blending creative disciplines to develop powerful and effective visual solutions. Building and elevating brands through thoughtful, meticulously-crafted design and creative strategy.

CURRENTLY

Dax is a Graphic Designer at Hoonigan, a motorsports and lifestyle brand with a global presence. Working with a high-performing team on brand development and graphic design for all marketing collateral including new product releases. He is passionate about combining his love languages of graphic design, photography, adventure, and motorsports.

Alongside his full-time role, he maintains his freelance practice, Dax Justin Studio, working on creative projects with select brands, studios, and direct clients of all shapes & sizes.

BACKGROUND

After graduating the University of Lethbridge with a Bachelor of Fine Arts (B.F.A.) Degree in New Media in 2006, he became a graphic designer and evolved into a creative director and photographer; partnering with direct clients, advertising agencies, tourism organizations, and notable brands.

Brand Design & Identity
Design Kits & Systems
Creative Direction
Brand Campaigns
Print & Digital
Commercial Photography
Booked Photoshoots
Photojournalism
Photo Licensing
Photo Prints